Simple stories are for simpletons. Complex stories are for brainiacs. Both these groups are made up of individuals who have stopped learning. Simpletons—by which I mean the ignorant, rather than the mentally retarded—have a lid on their learning. "Brainiacs"—for lack of a better term—have a sort of floor on their learning. Both groups are kept within their respective circles by gravitating to greater personal preference and mental comfort.
Even those stories that are meant primarily as entertainment, necessarily inform our understanding of the world. When we partake of fictional stories, we gravitate to what we already believe, so nothing new can be learned. The trouble with such a trend is twofold. For one, it leaves a group in the middle feeling lost. For two, it destroys the ability of all three groups to understand the world and solve its problems.
Each group clings to their ideology, wishing it were possible to obliterate the ideology of the other group—or worse, existing in complete ignorance of any ideology but its own. Any refinement of expression is only a refinement of the ideology, which for the reasons I have already mentioned is not the unbiased truth.
When media creators seek to generate profitable content, they tend to serve one group or the other. This makes good business sense, and assuming they don't intend harm, is merely a response to market demand. To be a media leader, however, a creator must be more proactive.
It is a fair approach to first master an understanding of either group (and eventually both) in order to provide them what they want. This is an "easy" way to earn revenue. With this revenue, an aspiring media leader can fund the rest of his career. A surplus of funds is vital to sustaining the "anti-gravity" needed to capture an unbiased view.
In order to rise to the top of the storytelling industry, it is necessary to dig into the depths of the human condition. The consumption of "ideology-approved" stories by one or both groups will never generate the lasting impressions that truth will. Therefore, to become a leader it is further necessary to lead and strike a balance between these two groups—to be simple, yet profound.